Leveraging the granularity of behavioral data has become essential for organizations seeking to analyze audience actions. A behavioral data platform offers a robust solution for collecting and processing this wealth of information, ultimately enabling strategic decision-making. Through the integration of various data sources, these platforms provi

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User interviews are a critical tool for gaining valuable insights into your users' needs, behaviors, and desires. By conducting in-depth conversations with real individuals, you can reveal hidden trends that determine their interactions with your company. These interviews allow you to immediately engage with your users, collecting qualitative data